Chocolate Bar: Workhouse Publicity announces Anniversary Bash (NYC)

NEW YORK 14 May 2003 - Chocolate Bar cordially invites you to Eat More Chocolate, a celebration honoring their One Year Anniversary to take place on Wednesday, May 14th. A press conference with Food Network's Mr. Chocolate Jacques Torres of Jacques Torres Chocolates and Chocolate Bar owners Alison Nelson and Matt Lewis will take place at 6:30pm at Eugene located at 27 West 24th Street between Fifth and Sixth Avenues. As a surprise treat, Chocolate Bar will debut samples of their signature line of Chocolate Bar's created by Jacques Torres Chocolates. These one-of-a-kind bars will be sold through their West Village location and to retailers worldwide. Retailing between $6-$7 dollars each, delectable new bar products include:

Extra Dark for the chocolate purist crafted with 72% cacao
Orange Dark a mixture of the finest bittersweet chocolate mixed with a twist of orange essence
Mint sumptuous bittersweet chocolate infused with refreshing mint
Espresso a rich dark chocolate espresso bar
Milk Chocolate an elaborate concentration of delicate Belgian milk chocolate
Bittersweet a blend of intense flavor combinations made with 60% cacao
Milk Chocolate with peanuts Belgian milk chocolate imbedded with roasted peanuts
White optimally suited for delivering soft, all-natural, creamy flavor

The evening will culminate in an extraordinary Anniversary bash immediately following the press conference at 8pm which will be seasoned with superb, jewel-like confections for which Chocolate Bar is famous. Chocolate martini's will be provided by Vermeer Dutch Chocolate Cream Liqueur and additional libations such as Chocolate Stout courtesy of Brooklyn Beer will also be available. Additional offerings include truffle tastings, brownies, cookies and outlandish gift bags! The Chocolate Bar Anniversary promises to be a rare, inside look at the inspirations and recipes which create Chocolate Bar's entertaining style. Press who wish to obtain credentials must send a request on media outlet letterhead. Requests should be faxed to Workhouse Publicity at (212) 334-1919 or sent via email to Devon Mack at mack@workhousepr.com. You will be notified of your access prior to the event by email. If you have additional questions please contact us directly at Workhouse Publicity at 212. 334. 8006.

A candy store for grown-ups, Chocolate Bar offers cosmopolitan luxury through old-fashioned collections and unique inspirations. Incorporating style, comfort and classic New York treats, Chocolate Bar features sweets by New York's Jacques Torres, Sweet Bliss and Garrison Confections along with a signature line of nostalgia-influenced chocolate bars. The boutique's dazzling menu includes authentic New York Egg Creams, coffee by illy Caffe, fine teas by Serendipitea, four kinds of iced and hot chocolates and pastries by the City's best bakers. Decadent confections are available for everything from Corporate gifts to personalized wedding and party favors. Online orders are available through Chocolate Bar's dynamic web site which allows visitors to order a host of scrumptious items including truffles, chocolate bars, hot chocolate, tea and more visit www.chocolatebarnyc.com. Chocolate Bar is located at 48 Eighth Avenue between Jane and Horatio streets in New York's West Village and since the store's opening in May, 2002, the concept has become extremely popular with sweet lovers of all ages. Created, designed and operated by Matt Lewis (Deutsch Advertising) and Alison Nelson (CEO, Four Little Sisters). For more information please visit www.chocolatebarnyc.com.



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